Best Plumbing Case Study
Project Overview
Best Plumbing in Seattle, WA needed to revamp their WordPress website to better connect with local customers and drive more plumbing service inquiries. They wanted a site that was easy to navigate, clearly showcased their services, and was optimized to attract local traffic. Egochi stepped in with a focused approach using Local SEO, targeted PPC, complete SEO, and modern web design to lift their lead generation efforts.
The Challenge
The site struggled to attract local customers due to poor search visibility and an unclear call-to-action. Potential clients had difficulty finding essential plumbing service information, resulting in low lead generation.
Strategy & Solution
We optimized their site with a strong Local SEO strategy, improved on-page content for better keyword relevance, and revamped the design to enhance user experience. In addition, targeted PPC campaigns were launched to drive more local traffic and convert visitors into leads.
Results
In just 12 months, organic traffic increased by 75%, local inquiries grew by 65%, and the conversion rate improved by 50%. These changes have helped Best Plumbing connect with more Seattle residents and significantly lift lead generation.